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Leading German business school expands its offering with powerful virtual classroom tech from Barco
Posted on Tuesday, May 31, 2022
Leading German business school expands its offering with powerful virtual classroom tech from Barco

May 31, 2022 - Frankfurt School of Finance and Management is known as one of Europe's centers of business excellence. A new partnership with Barco's weConnect virtual classroom allows it to extend its renowned teaching methods more effectively into a remote environment while maintaining the interactivity that is the hallmark of the institution.

Frankfurt School is an international business school with students from nearly 100 countries and all five continents. It has earned its place as one of Europe's foremost business schools and is housed in an iconic building in the campus zone of Frankfurt that underlines its principles of openness, collaboration, innovation and change. 

It focuses on finance, economics and management, and offers Bachelor, Master, MBA and doctoral programs as well as executive education courses and seminars for professionals and trainees.

Frankfurt School is regularly placed among the top performers in major university rankings. It ranks 24th in the latest Financial Times (FT) European Business School Ranking and is listed as the best German business school in the Times Higher Education Global University Employability Ranking.

From workstations to virtual classrooms: keeping it human

The academic ethos of Frankfurt School enables engagement from every audience, ensuring that everyone is seen and every voice is heard regardless of location and mode of participation. It supports diversity and encourages learning and cooperation across audiences.

Already active in remote learning, Frankfurt School had been looking for a virtual classroom that offers the highest levels of interactivity and convenience. The new partnership with Barco enables all that. The school has implemented a 48-seat system that allows for the best learning experience for teaching, training and an increasing number of online events.

"The delivery of higher education has fundamentally changed in the last two years and our students expect a high quality of online and blended content that Barco promises to deliver with their innovative solution," according to Oliver Matthews, Frankfurt School's Vice President Degree Programs & Chief Marketing Officer. "We are really excited to take advantage of this."

Our customers are senior executives who understand the need for continuous learning, but they need to be able to fit courses into their schedule. Barco weConnect offers them the convenience of joining from their office or an airport lounge during a business trip, and still receive the very high-quality teaching they are used to from Frankfurt School Executive Education.

Vera Hübner, Head of Executive Education at Frankfurt School

"Our customers are senior executives who understand the need for continuous learning, but they need to be able to fit courses into their schedule," says Vera Hübner, Head of Executive Education at Frankfurt School.

"Barco weConnect offers them the convenience of joining from their office or an airport lounge during a business trip, and still receive the very high-quality teaching they are used to from Frankfurt School Executive Education."

For Barco, the partnership opens new possibilities. "It's inspiring to see that an institution such as Frankfurt School decidedly proved its forward-thinking approach to business education, and future-proofed its program offering by choosing our platform," says Simone Hammer, Head of Marketing for weConnect. "We are proud of the partnership with yet another renowned business school."

Previous experiences with leading schools have led to groundbreaking teaching techniques in terms of participation and certification.

The weConnect system in Frankfurt will be operational from May 2022 and will be available for teaching, training and rental and demo purposes. 

Barco weConnect is a solution that enables successful, human-centered teaching and training experiences. Whether you choose our virtual classroom, the hybrid one or the active learning solutions, weConnect supports interactive learning, meaningful connections and data-driven results. Discover more about how we can help business schools and higher education institutions.

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